Watch: BINI's 'Be Your Own Icon' Music Video for Penshoppe

The members of BINI further cement their status as new style and OPM icons with this collaboration

Grace Libero-Cruz

<p><strong>BINI</strong> keeps putting a cherry on top of its list of achievements. The members of the Nation&#x27;s Girl Group have just been launched as the new ambassadors of clothing brand <strong>Penshoppe </strong>during an event held on October 16 in The Fifth at Rockwell. </p><div><br/></div><p>The launch was dubbed &#x27;<strong>Be Your Own Icon</strong>,&#x27; and it is the title of the song BINI and Penshoppe collaborated on. The campaign is meant to empower individuals through style and self-expression. According to <strong>Francisco Droege</strong>, chief product officer of Golden ABC Inc., &#x27;This partnership is not just about fashion, it&#x27;s about amplifying the Filipino talent and connecting the generation that values creativity, confidence, and authenticity.&#x27;  </p><div><br/></div><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/91fce4c6-017d-4328-a780-367e9ec43fe3_463641753_531697172816917_5813351214897017731_n.jpg" style="width:950px" class="fr-fic fr-dib" alt=""/></span></span></div><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/76e6ffc6-7dbe-4bad-a708-7f1c3d2337a9_bini with penshoppe team.jpg" style="width:950px" class="fr-fic fr-dib" alt="BINI with Team Penshoppe: (from left) Lia Go, Penshoppe Associate Brand Manager; Francisco Droege, Chief Product Officer; Alice Liu, President &amp; COO; Bryan Liu, VP for Strategy &amp; Operations; and Brandon Liu, Penshoppe Brand Director"/><span class="fr-inner" style="text-align:left">BINI with Team Penshoppe: (from left) Lia Go, Penshoppe Associate Brand Manager; Francisco Droege, Chief Product Officer; Alice Liu, President &amp; COO; Bryan Liu, VP for Strategy &amp; Operations; and Brandon Liu, Penshoppe Brand Director<span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none"><em> Photo courtesy of Penshoppe  </em></span></span></span></span></div><div><br/></div><p>Also unveiled during the event was Penshoppe&#x27;s <strong>ICONIC Collection</strong>, with neutral, elevated casual pieces showcased by runway models and rocked by BINI in a music video <em>and </em>a performance. </p><div><br/></div><p>The Penshoppe x BINI collaboration further strengthens the connection between fashion, music, and self-expression. BINI didn&#x27;t only do a campaign photo shoot for the brand, they also filmed a music video for the song &#x27;Be Your Own Icon;&#x27; it captures Penshoppe&#x27;s persona, which brand director <strong>Brandon Liu</strong> sums up as &#x27;confident, youthful, and cool.&#x27;     </p><div><br/></div><div><em><strong>Check out the cool music video below:</strong></em></div><div style="text-align:center"><blockquote class="instagram-media" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/DBNWFTHyTu5/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14" style="background:#FFF;border:0;border-radius:3px;box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15);margin:1px;max-width:540px;min-width:326px;padding:0;width:calc(100% - 2px)"><div style="padding:16px"> <a href="https://www.instagram.com/reel/DBNWFTHyTu5/?utm_source=ig_embed&amp;utm_campaign=loading" style="background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%" target="_blank"><div style="display:flex;flex-direction:row;align-items:center"> <div style="background-color:#F4F4F4;border-radius:50%;flex-grow:0;height:40px;margin-right:14px;width:40px"><br/></div> <div style="display:flex;flex-direction:column;flex-grow:1;justify-content:center"> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;margin-bottom:6px;width:100px"><br/></div> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;width:60px"><br/></div></div></div><div style="padding:19% 0"><br/></div> <div style="display:block;height:50px;margin:0 auto 12px;width:50px"><svg width="50px" height="50px" viewBox="0 0 60 60" version="1.1" xmlns="https://www.w3.org/2000/svg" xmlns:xlink="https://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g transform="translate(-511.000000, -20.000000)" fill="#000000"><g><path d="M556.869,30.41 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style="display:flex;flex-direction:row;margin-bottom:14px;align-items:center"><div> <div style="background-color:#F4F4F4;border-radius:50%;height:12.5px;width:12.5px;transform:translateX(0px) translateY(7px)"><br/></div> <div style="background-color:#F4F4F4;height:12.5px;transform:rotate(-45deg) translateX(3px) translateY(1px);width:12.5px;flex-grow:0;margin-right:14px;margin-left:2px"><br/></div> <div style="background-color:#F4F4F4;border-radius:50%;height:12.5px;width:12.5px;transform:translateX(9px) translateY(-18px)"><br/></div></div><div style="margin-left:8px"> <div style="background-color:#F4F4F4;border-radius:50%;flex-grow:0;height:20px;width:20px"><br/></div> <div style="width:0;height:0;border-top:2px solid transparent;border-left:6px solid #f4f4f4;border-bottom:2px solid transparent;transform:translateX(16px) translateY(-4px) rotate(30deg)"><br/></div></div><div style="margin-left:auto"> <div style="width:0px;border-top:8px solid #F4F4F4;border-right:8px solid transparent;transform:translateY(16px)"><br/></div> <div style="background-color:#F4F4F4;flex-grow:0;height:12px;width:16px;transform:translateY(-4px)"><br/></div> <div style="width:0;height:0;border-top:8px solid #F4F4F4;border-left:8px solid transparent;transform:translateY(-4px) translateX(8px)"><br/></div></div></div> <div style="display:flex;flex-direction:column;flex-grow:1;justify-content:center;margin-bottom:24px"> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;margin-bottom:6px;width:224px"><br/></div> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;width:144px"><br/></div></div></a><div style="color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center;text-overflow:ellipsis;white-space:nowrap"><a href="https://www.instagram.com/reel/DBNWFTHyTu5/?utm_source=ig_embed&amp;utm_campaign=loading" style="color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none" target="_blank">A post shared by Metro.Style (@metrodotstyle)</a></div></div></blockquote></div><div><br/></div><div><strong><em>Check out BINI&#x27;s performance of &#x27;Be Your Own Icon&#x27; at Penshoppe&#x27;s event:</em></strong></div><div style="text-align:center"><blockquote class="tiktok-embed" cite="https://www.tiktok.com/@metrodotstyle/video/7426585940262391057" data-video-id="7426585940262391057" style="max-width:605px;min-width:325px"> <section> <a target="_blank" title="@metrodotstyle" href="https://www.tiktok.com/@metrodotstyle?refer=embed">@metrodotstyle</a> Well-loved clothing brand <a title="penshoppe" target="_blank" href="https://www.tiktok.com/tag/penshoppe?refer=embed">#Penshoppe</a> just marked a new milestone with the launch of its new endorsers, the Nation&#x27;s Girl Group, <a title="bini" target="_blank" href="https://www.tiktok.com/tag/bini?refer=embed">#BINI</a>.  During the group&#x27;s official reveal as part of Penshoppe, their &#x27;Be Your Own Icon&#x27; music video collab with the brand was shown. And as a much-awaited treat, clad in pieces from the brand&#x27;s new ICON collection, they also performed the song at the event! &#x27;This partnership is not just about fashion, it&#x27;s about amplifying the Filipino talent and connecting the generation that values creativity, confidence, and authenticity,&#x27; says Francisco Droege, chief product officer of Golden ABC Inc. <a title="penshoppexbini" target="_blank" href="https://www.tiktok.com/tag/penshoppexbini?refer=embed">#PENSHOPPExBINI</a> <a target="_blank" title="♬ original sound  - metrodotstyle" href="https://www.tiktok.com/music/original-sound-metrodotstyle-7426586387790613264?refer=embed">♬ original sound  - metrodotstyle</a> </section> </blockquote> </div><div><br/></div><div><em><strong>Check out the campaign photos of BINI for Penshoppe in the gallery below:</strong></em></div><div class="article-content" itemProp="articleBody"><div class="media-content"><div class="slider-for"><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/2a496816-9fae-4c35-8fdc-92142fa6b317_bini%20gallery%20penshoppe.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/c4620563-3d7c-44e3-b2e6-28d87333a31e_463316326_531368886290118_4018152204519734598_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/d8a2cf9d-40c8-4d96-8c69-90cf6dfd3ac6_463356491_445700128630066_7491324807509078316_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/e8eee58c-6544-45ba-8380-686e35bdf84d_462879926_466571629736082_1045452995118531615_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/758dfbb7-9e25-4746-b84a-e997e501881e_463669084_466406233103269_8414925687713928806_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/e09301d6-2c6d-4719-8265-0419a4b79728_463444156_1117192446494946_933245611171366796_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/8bd62338-f701-40a4-a74b-29da2d6d2d87_463665256_521676667308491_5863098061402863746_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/65bcd097-4a1f-4a0e-9d10-4972827a29ae_463607991_1227558421698128_6227301646652174641_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/1d33c5ea-75b0-4c9c-94ee-761ab6aba7ba_463245551_1222098182454447_6216940504021504386_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/d7cb08ee-3f89-42f8-b538-40e3adb1b976_463443270_1075370393606842_4438180792155037632_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/90d75f0b-8cd8-44f0-bffc-be369c3735fa_463356474_1054723416064839_8295752662601621323_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/83715e41-d951-444a-85f5-9cc8a5d8100b_463434279_846854977661082_2344187492142242543_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/9138f0f5-0581-4791-beeb-6f15054d4114_463402123_416748367896633_6665221002346466245_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/35b9b835-8670-4cdc-812f-3a5bba150789_463641842_911594197531600_1716384091813670488_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/9288d0c0-f0ca-4a3d-8d04-f869627b65e0_463457638_831971858823011_8805687638727822901_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/cc13e4a5-ef7e-4e2d-bf53-dd5b70fdf630_463655167_903267768382497_8022338972563078014_n.jpg" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/97ef0203-5fd9-4ea4-95a5-7d5b8c210e8e_463649652_438939265883926_2853649005835235415_n.jpg" alt="" class="fr-fic fr-dii"/></div></div><div class="media-content slider-desc"><div class="item-desc"><div></div></div><div class="item-desc"><p>BINI Aiah for Penshoppe</p></div><div class="item-desc"><p>BINI Aiah for Penshoppe</p></div><div class="item-desc"><p>BINI Stacey for Penshoppe</p></div><div class="item-desc"><p>BINI Stacey for Penshoppe</p></div><div class="item-desc"><p>BINI Maloi for Penshoppe</p></div><div class="item-desc"><p>BINI Maloi for Penshoppe</p></div><div class="item-desc"><p>BINI Colet for Penshoppe</p></div><div class="item-desc"><p>BINI Colet for Penshoppe</p></div><div class="item-desc"><p>BINI Mikha for Penshoppe</p></div><div class="item-desc"><p>BINI Mikha for Penshoppe</p></div><div class="item-desc"><p>BINI Jhoanna for Penshoppe</p></div><div class="item-desc"><p>BINI Jhoanna for Penshoppe</p></div><div class="item-desc"><p>BINI Gwen for Penshoppe</p></div><div class="item-desc"><p>BINI Gwen for Penshoppe</p></div><div class="item-desc"><p>BINI Sheena for Penshoppe</p></div><div class="item-desc"><p>BINI Sheena for Penshoppe</p></div></div></div></div><div><br/></div><p>On shooting their campaign for Penshoppe, BINI Mikha said, &#x27;For us, it was just so fun because everyone was so welcoming. They didn&#x27;t make it feel as if it was work. We were just playing around.&#x27;</p><div><br/></div><p>BINI headlines the brand&#x27;s ICONIC Collection, and to be called an &#x27;icon&#x27; is truly an achievement itself. &#x27;We are extremely happy, grateful, and excited because when we were younger, we&#x27;ve always known Penshoppe and every time we go to a Penshoppe store, for me, personally, I get so excited. And I hoard items, especially for Christmas. That&#x27;s when I give them Penshoppe items. So, it&#x27;s just so cool that, now, we are representing Penshoppe,&#x27; BINI Aiah shared.   </p><div><br/></div><p>Lead photos from <strong>@penshoppe</strong></p><div><br/></div><div><strong>Related Story: </strong><a href="/people/celebrities/bini-penshoppe-fashion-christmas-gift-ideas/39130" target="_blank" rel="noopener noreferrer">BINI Talks About Fashion and Christmas Gift Ideas</a></div><script async="" src="//www.instagram.com/embed.js"></script><script async="" src="https://www.tiktok.com/embed.js"></script>

Watch: BINI's 'Be Your Own Icon' Music Video for Penshoppe | ABS-CBN

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Watch: BINI's 'Be Your Own Icon' Music Video for Penshoppe

Watch: BINI's 'Be Your Own Icon' Music Video for Penshoppe

Grace Libero-Cruz

Published Oct 17, 2024 07:24 AM PHT

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Updated Oct 19, 2024 10:08 PM PHT

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