Heart Evangelista is No. 1 APAC celebrity in media impact value at recent Paris Fashion Week | ABS-CBN
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Heart Evangelista is No. 1 APAC celebrity in media impact value at recent Paris Fashion Week
Toff C.
Published Oct 19, 2024 04:16 PM PHT

Heart Evangelista is the highest-ranking celebrity from APAC in media impact value for the Spring/Summer 2025 season of Paris Fashion Week.
Heart Evangelista is the highest-ranking celebrity from APAC in media impact value for the Spring/Summer 2025 season of Paris Fashion Week.
According to marketing and analytics platform Launchmetrics, Heart generated $10.6 million in MIV, making her the top-performing APAC celebrity for the fashion week.
According to marketing and analytics platform Launchmetrics, Heart generated $10.6 million in MIV, making her the top-performing APAC celebrity for the fashion week.
She is followed by Thai actor Nattawin Wattanagitiphat who generated $10.2 million in MIV. Another Filipina celebrity, Pia Wurtzbach, ranked third who generated $7 million in MIV.
She is followed by Thai actor Nattawin Wattanagitiphat who generated $10.2 million in MIV. Another Filipina celebrity, Pia Wurtzbach, ranked third who generated $7 million in MIV.
Thai star Freen Sarocha ranked fourth, generating $5.9 million in MIV, while Korean star Nam Joo-hyuk ranked fifth after generating $5.7 million in MIV.
Thai star Freen Sarocha ranked fourth, generating $5.9 million in MIV, while Korean star Nam Joo-hyuk ranked fifth after generating $5.7 million in MIV.
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As per Launchmetrics, Media Impact Value is a proprietary algorithm created by the platform to "measure and benchmark the impact of all media placements and mentions across different Voices in the fashion, lifestyle, and beauty industries."
As per Launchmetrics, Media Impact Value is a proprietary algorithm created by the platform to "measure and benchmark the impact of all media placements and mentions across different Voices in the fashion, lifestyle, and beauty industries."
Following this latest milestone, Heart took to social media to share her thoughts and reflections on life and career.
Following this latest milestone, Heart took to social media to share her thoughts and reflections on life and career.

"Just some thoughts. Numbers, ratings, likes will always change. It should never determine your worth. (If by chance you make it - be thankful to those who blessed you with love)," she said.
"Just some thoughts. Numbers, ratings, likes will always change. It should never determine your worth. (If by chance you make it - be thankful to those who blessed you with love)," she said.
She went on: "Be kind (sometimes it's the hardest thing to do) but kindness will always win."
She went on: "Be kind (sometimes it's the hardest thing to do) but kindness will always win."
The actress and style icon added: "It's not how fast you get there... it's all part of the story. The show of your life is NOT gonna end with 1 season after all. There has got to be more! So don't rush! You're on your own path. Take your time, it's not a rat race."
The actress and style icon added: "It's not how fast you get there... it's all part of the story. The show of your life is NOT gonna end with 1 season after all. There has got to be more! So don't rush! You're on your own path. Take your time, it's not a rat race."
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Following her Paris Fashion Week stint recently, Heart became the latest digital cover star of Vogue Singapore.
Following her Paris Fashion Week stint recently, Heart became the latest digital cover star of Vogue Singapore.
In her interview with the magazine, Heart shared what she loves most about being in the fashion industry.
In her interview with the magazine, Heart shared what she loves most about being in the fashion industry.
"How everybody is welcome; how there’s no judgement regarding height or style. It’s a celebration—a party celebrating everyone’s individuality," she stated.
"How everybody is welcome; how there’s no judgement regarding height or style. It’s a celebration—a party celebrating everyone’s individuality," she stated.
She went on: "What I love most are the unsung heroes, the street style photographers, because they translate what’s on the runway into real life."
She went on: "What I love most are the unsung heroes, the street style photographers, because they translate what’s on the runway into real life."
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Heart Evangelista
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