Gucci

Gucci unveils their Lunar New Year collection with a campaign starring global ambassadors Ni Ni and Xiao Zhao.  The campaign honors family, tradition and the Year of the Snake’s symbolic renewal. Creative Director Sabato De Sarno incorporated the snake’s fluid movements in his designs, combining the Gucci Rosso Ancora red with pink and blue.

Highlights from the collection include the Horsebit 1953 loafers, Signoria slingback pumps, the Gucci Rosso Ancora red patent leather bag and more. 

Fendi

All eyes are on Fendi Eyes. The Italian luxury brand welcomes the Lunar New Year with a playful reinterpretation of the brand’s signature “monster eye” design, originally inspired by the cute Bag Bugs bag charms. The campaign stars Chinese actors Xu Kai and Cheng Xiao, two of the biggest Chinese drama stars. Key pieces from the collection include the iconic Mini Peekaboo and Baguette bags.

Available in selected FENDI boutiques and online at fendi.com from January 2, 2025.

Tumi

Tumi’s 2025 Lunar New Year Collection celebrates the elegance and power of the snake through calligraphic brushstrokes and snake motifs. Featuring products from the Alpha Bravo, Voyageur, and TUMI+ collections, each item is enhanced with gold brushstrokes on a black base. Signature pieces like the Navigation Backpack and Platoon Sling come with snake-shaped luggage tags and a "Lucky Coin" for good fortune.

The Voyageur collection reimagines backpacks and pouches, while TUMI+ offers personalized organizers adorned with the golden snake for prosperity on every journey.

Kenzo

For the Lunar New Year, Kenzo’s collection blends winter layering with festive details. Key pieces include a quilted padded overshirt featuring a golden snake graphic and the Boke Flower, a hallmark of Kenzo’s heritage. Knitwear, accessories, and jersey items showcase the same motifs in red and gold, blending Parisian roots with celebratory cultural elements.

Shop Kenzo at Greenbelt 3, The Mall | NUSTAR Cebu, and online at ssilife.com.ph.

Tory Burch

Tory Burch celebrates Lunar New Year with a limited-edition collection honoring the Year of the Snake. Available in boutiques across China, Asia Pacific, and select locations in North America, Europe, and Japan, as well as online, the collection includes favorites from the T Monogram collection adorned with snake motifs.

In the Philippines, Tory Burch is located at Greenbelt 5, Rustan’s Makati, Rustan’s Shangri-La, Power Plant Mall, Rustan’s Cebu, and NUSTAR Cebu. Visit ssilife.com.ph to shop online.

COS

COS collaborates with experiential-focused woven textile artist, Amber Chen for their Lunar New Year collection. The designs capture the balance between festivity and sophistry. Modish silhouettes intertwine with perpetual tailoring, alongside luscious knitwear and accessories, offering versatility without compromising on distinction.

The collection will be available online and at the COS Store in SM Aura Premier starting this January 2025.

Love, Bonito

Singaporean global brand Love, Bonito touches on modern heirlooms for the Lunar New Year. Comfort and functionality is at the heart of this collection, as the brand recognizes the multitasking roles Asian women take on during visitings or hosting loved ones at home. The pieces feature tonal colors and floral patterns that exude a festive and sophisticated look.

The collection is now available online and in-stores at Greenbelt 3 and Power Plant Mall.