The Neverfull bag has long been a symbol of Louis Vuitton’s dedication to versatility and timeless style. For 17 years, this everyday staple has captivated fashion enthusiasts with its elegant balance of practicality and design. Now, Louis Vuitton breathes fresh life into this beloved icon with the launch of the Neverfull Inside Out—a fully reversible version that challenges the notion that “Neverfull” means never changing.

LV Neverfull Inside Out campaign star Sophie Turner (left) and a the Neverfull Inside Out MM with bag charms

Debuted just in September of this year, the Neverfull Inside Out offers a fresh take on a familiar favorite. By flipping the bag inside out, the previously hidden details—like the signature Maison-stamped pocket—become the centerpiece, giving wearers a new way to showcase their style. This inventive twist is a playful reflection of personal expression, offering a new dimension to the bag’s classic appeal.

The Neverfull Inside Out MM seamlessly shifts from workdays to weekends, featuring a versatile strap that offers multiple carrying options. Whether flaunting the classic Monogram exterior or the refined grained leather interior in rich shades of black and brown, the style speaks from both sides. A textile version featuring a blend of coated canvas and fabric lining is also available in vibrant hues of Saffron, Red, and Rose Pondichéry (a deep pink). Additional hooks allow the larger MM size to transform into a chic trapezoidal hobo shape, further enhancing its versatility.

All the angles of the Neverfull Inside Out MM in June Safran, Rose Pondichéry, and Rouge Sari

For those seeking something more compact, the Neverfull Inside Out BB brings a chic, practical twist with its interior zipped pouch transformed into an exterior design highlight. This small but statement-making bag can be reversed to reveal leather in sophisticated colors like black, Dark Fango (khaki), and Rose Pondichéry, and comes with a removable Monogram strap for easy shoulder or crossbody wear.

In a campaign featuring Sophie Turner, the actress effortlessly embodies the playful spirit of the Neverfull Inside Out. Switching between sides with ease, Turner showcases the bag’s versatility as she moves through her day, making the reversible design a true reflection of personal freedom and style.

Neverfull Inside Out BB in Rose Pondichéry, Black, and Dark Fango

With this bold reinvention, Louis Vuitton proves once again why the Neverfull is a true icon and can never go out of style—it’s an ever-evolving statement piece ready to adapt to any occasion.

The two side of the Neverfull Inside Out MM in Tan

See all the celebs wearing the LV Neverfull Inside Out to know how to style it!

- During Paris Fashion Week, Anne Curtis brought along the pink Neverfull Inside Out as her bag of choice

- Heart Evangelista took her followers on a day-out in Paris alongside the new tote in rouge sari

- By the Eiffel Tower, Michelle Dee poses with the newly-released Neverfull Inside Out

- Decorated with a monogram strap, Kathryn Bernardo shares her take on the bag

- Heart Evangelista took her followers on a day-out in Paris alongside the new tote in red

- Hyein of New Jeans shows the versatility of Louis Vuitton’s latest tote as she styles it for a casual look.

Louis Vuitton in the Philippines is available at Greenbelt 3, Solaire Resort & Casinos, and NUSTAR Mall Cebu

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