San Miguel Corporation (SMC) Sports Director Alfrancis Chua during a press conference ahead of the PBA's 49th season on August 14, 2024 at the Edsa Shangri-La. PBA Images/FileMANILA -- For the third time in three seasons, San Miguel Corporation (SMC) Sports Director Alfrancis Chua will receive a major award from the PBA Press Corps.

Chua will be honored with the Danny Floro Executive of the Year Award in the PBA PC's 30th Awards Night on Tuesday at the Novotel Manila Araneta City.

This time, it will be for his contributions to the Gilas Pilipinas men's national team while also overseeing the operations of the teams under the SMC umbrella.

Bones Floro, grandson of the Crispa team owner and executive Danny Floro in whose honor the award was named, has been invited to personally hand out the award to Chua during the event presented by Cignal.

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A former player and champion coach before transitioning to the corporate world, Chua will only be the second three-time recipient of the special award after the late RFM team manager Elmer Yanga.

Previously, Chua was Executive of the Year in 2018 and 2022, while Yanga won the award three straight years from 1993 to 1995.

As per league chief statistician Fidel Mangonon III, Chua and Yanga are two of the nine executives who are multiple winners of the award being presented by the men and women who regularly cover the PBA beat.

The Barangay Ginebra governor first got involved with Gilas Pilipinas as manager of the team that made history in last year's 19th Asian Games in Hangzhou, China by winning the country's first gold medal in basketball after 61 years.

His busy workload had him giving up the position later on, but designated Barangay Ginebra deputy Richard Del Rosario as his worthy replacement and worked hand in hand with national coach Tim Cone.

In Season 48, three SMC teams made it to the finals of the two conferences at stake, with San Miguel Beer copping the Commissioner's Cup crown over Magnolia, but lost to Meralco in the Philippine Cup title series.