When it comes to product innovation and technology, Japan is a stellar global leader. From laptops to audio players in tech, to cushion foundations and smudge-proof eyeliners in cosmetics, Japan has foresight on the next big thing, not just in terms of trends but in overall consumer satisfaction, too. Their high standards in quality and overall experience have always set the tone of the competition, and skincare is another multi-billion dollar category they excel in. 

Target Pro by Watsons is now in the PhilippinesCurrently, the spotlight is on Target Pro by Watsons, the latest in Japanese skincare innovation. To celebrate its brand launch, a curated and immersive journey to Japan was held. For a 3-day itinerary, a select group of influencers, including host and sportscaster, Kyla Kingsu, beauty enthusiast, Teree Daisuke, mom vlogger, Haidee Quing, model and content creator, Janina Manipol, and dermatologists Dr. Jarische Lao-Ang and Dr. Coreen Copuyoc, plunged into an exciting and insightful exploration at Osaka, Japan. This exclusive trip offered them an in-depth look at the rich heritage and advanced technology behind Target Pro by Watsons. 

At the heart of this experience was Cosmetec Japan, a trailblazing beauty and skincare company with a legacy dating back to 1885. In 1913, it established itself as Japan’s first cosmetic institute for research and development. Known for seamlessly integrating time-honored formulations with cutting-edge innovations, Cosmetec Japan has earned an outstanding reputation both locally and globally. Today, it is the proud company that meticulously develops Target Pro by Watsons.

Watsons Philippines along with local influencers touring the office of Cosmetec Japan

In this spirit of excellence, Cosmetec welcomed guests with a traditional tea ceremony followed by a comprehensive office tour. These activities were a testament to the brand’s philosophy: tradition and innovation are not just concepts but guiding principles that define every aspect of its craft. For Target Pro by Watsons, these values shape its commitment to delivering expert-driven skincare solutions.

Every drop of Target Pro by Watsons harnesses revolutionary Japanese skincare technology, delivering visible results in just three days. Infused with scientifically proven ingredients like Diamond Sirt—a powerful anti-aging agent—alongside hyaluronic acid and peptides, these serums work harmoniously to enhance skin health and radiance.

The trip also officially launched the brand’s expanded serum collection, now featuring seven targeted formulations. The newest additions—Granactive Retinoid Serum and Repair SOS Serum—were unveiled alongside an upgraded Vitamin C Serum, now enhanced from 10% to 15% for amplified efficacy.

True to its name, each serum in the lineup addresses specific skincare concerns, unlocking your skin’s full potential:

Boosting Serum – Enhances radiance and refines the complexion.

Pore Care Serum – Minimizes pores and smooths skin texture.

Whitening Serum – Brightens skin tone and diminishes dark spots.

Age Defense Serum – Firms and lifts for a youthful look.

Hydration Serum – Delivers deep moisture for plump, refreshed skin.

Granactive Retinoid Serum – Targets fine lines and uneven texture.

Repair SOS Serum – Calms and restores damaged skin.

Each formula is designed to deliver lasting benefits, ensuring your skin stays healthy and luminous through every stage of life.

Dr. Kawashima Makoto of Cosmetec JapanFollowing the office tour, Dr. Kawashima Makoto, MD, PhD, an esteemed Professor and Chairman of Dermatology at Tokyo Women’s Medical University, shared what sets Target Pro by Watsons apart. He underscored the brand’s steadfast commitment to three core principles: safety, efficacy, and professionalism. Not to mention, he is Japan’s number 1 Authoritative Dermatologist and Honorary President for Life of the Dermatology Association. Surely, to be endorsed by someone with such astounding accomplishments, the products must be credible. 

After a day of learning, the afternoon was capped off with fun and light-hearted perfume customization and Origami workshop—a nod to the meticulous artistry and precision that similarly define Japanese skincare.

Momo Clinic, Cosmetec’s sister companyTo deepen their understanding of the brand’s formulations, guests participated in a personalized skin analysis session at Momo Clinic, Cosmetec’s sister company. Boasting with high-tech facilities and luxurious interiors, the clinic is the perfect place for an exclusive day of beauty and wellness. The thorough interpretation of the data gathered allowed them to discover the serums and treatments best suited for their skin’s needs. Health and beauty drips were also administered to all for nourishment from within, closing the afternoon with deep pampering. 

Filipina influencer, Janina Manipol, in her traditional Kimono at Osaka Castle groundsFor the last day, guests were taken to Misaki Wedding Studio, where they donned traditional Japanese kimonos for an enjoyable and casual photoshoot at Osaka’s Castle grounds. It was an unforgettable way to end the trip, and to give homage to the delicate yet accurate way of Japanese methods. 

From Osaka to your vanity, Target Pro by Watsons promises only the best of Japanese skincare. Now you can experience the power of expert-crafted and results-driven skincare with every drop.

Target Pro by Watsons is available nationwide at Watsons branches and through the Watsons app.