Potato Corner's first-ever XP Store is now open at Glorietta 4

Potato Corner is a favorite of many Filipinos. With about 1,700 stores to date, this iconic flavored fries brand just continues to shake things up to keep up with the times and appeal to more people, kids and adults alike. Trivia: Potato Corner, according to SPAVI CEO & President Vicente Gregorio, is adding one store at least every day, proving how well-loved and embedded in the Filipino food scene it is.

Recently, the brand launched its first-ever XP Store in Glorietta 4, marking a new phase for Potato Corner. XP stands for experience, which is what the brand wants flavored fries lovers to get every time they visit this flagship store.

During the launch of the first Potato Corner XP Store, SPAVI Vice Chairman Ricardo Po said, 'Our theme is to spread fun, joy, and hope through our fries... We're starting to open experiences from Potato Corner, with Potato Corner, and with our guests, that's all of you.'

From left: Potato Corner COO Joey Alvero, SPAVI Vice Chairman Ricardo Po, Potato Corner Marketing Director Mathew Whang, SPAVI Group Director for Marketing Oli Sicam, and SPAVI CEO & President Vicente Gregorio

What makes the Potato Corner XP Store different and worth experiencing? Here's everything you should check out:

New flavors that are exclusive at the Potato Corner XP Store

Classic flavors like cheese, BBQ, and sour cream never fail to please people's palates. But if you're craving something more unique and 'XP-erimental,' then this store is a must-visit because it offers new and exciting flavored fries flavors that are exclusive to the store: Cheesy Jalapeño, Onion Butter, Salted Caramel, and Samgyupsal.

Here are the new flavors that are exclusive to the Potato Corner XP Store.

Other satisfying comfort food treats

'Imagine coming to an XP Store and not just sharing fries or sharing different flavors but sharing experiences, whether it's celebrating something new, something happy, or Poco can even be there when you're comforting a friend or when there are tough times and there are shoulders to cry on, Potato Corner is gonna be there to make things more fun,' Po said in his speech during the store launch. Now, here's a fusion that's synonymous with the ultimate comfort food: Friescream! Yes, that's Potato Corner's flavored fries topped with ice cream; it's a definite must-try for foodies who like the irresistible mix of sweet and savory flavors.

Potato Corner has also expanded its offerings to flavored chicken skin and Loopys. These go well with the XP store's new refreshing beverages: Pop Coolers and R&B drinks!

XP Store-exclusive flavors, refreshments, and more!

Exclusive merch for Potato Corner fans

Potato Corner has become such an iconic brand that it's no surprise how much its merch delighted guests at the store launch. Up for grabs are shirts that feature Poco (the brand's potato mascot), Poco plushie with a magnetic disc, bucket hat, and tote bag.

Aside from exclusive flavors, the Potato Corner XP Store at Glorietta 4 also offer exclusive merch and Poco plushies.

You can soon experience the best of the best that Potato Corner has to offer as more XP stores will be opening throughout the year!

Lead photos courtesy of Potato Corner