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The Newest S/S ‘24 Luxury Brand Ambassadors You Need To Know Now

The Newest S/S ‘24 Luxury Brand Ambassadors You Need To Know Now

Carla Buyo

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Updated Apr 05, 2024 11:15 AM PHT

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The meteoric rise of fashion tandems are taking over the world. History is punctuated with proof that the partnership between luxury brands and their global brand ambassadors are formidable. This combined impact translates to influence online, with social media playing an integral role in the entire experience. With every Instagram post launching multitudes of double-taps and conversations, each campaign is slated for success.


In the gallery below, we rounded up the newest luxury brand ambassadors from all over the world. From rising actor Barry Keoghan, sports icons Taylor Fitz and Marie Patouillet, to stylish stars Baifern, Mun Ka-young, Nayeon from TWICE, and more.


Nayeon for Tommy Hilfiger Jeans - Nayeon of TWICE launches Tommy Hilfiger Jeans’ Spring 2024 campaign with a series of photos that spark fashion inspiration.

Nayeon for Tommy Hilfiger Jeans - Nayeon wears the Flare jeans, Sylvia jeans, and a classic ringer tee from the brand's Spring collection.

Tan Jianci for HOGAN - Italian shoe brand HOGAN has tapped Chinese actor and singer Tan Jianci as their global brand ambassador.

Tan Jianci for HOGAN - The C-Drama star showed off a couple of HOGAN pairs with confidence and ease in his first campaign with the brand.

Mun Ka-young for TUMI - South Korean actress Mun Ka-young was just announced as TUMI’s newest brand ambassador. Her first campaign with the brand features TUMI’s newest handbag collection named Asra.

Mun Ka-young for TUMI - To commemorate the launch of the S/S 2024 collection, TUMI invited Mun Ka-young together with other friends of the brand including Filipino actresses Sarah Lahbati and Gabbi Garcia.

Taylor Fitz for BOSS - American professional tennis player Taylor Fitz has joined BOSS’ roster of global brand ambassadors.

Taylor Fitz for BOSS - Expect to see Taylor decked in BOSS on and off court, including all of his tournaments, red-carpet moments, and interviews.

Barry Keoghan for Burberry - Rising Hollywood actor Barry Keoghan is the new global brand ambassador of British heritage brand Burberry.

Barry Keoghan for Burberry - His performances in ‘Dunkirk’, ‘The Killing of a Sacred Deer’, ‘Banshees of Insherin’, and his most recent role in ‘Saltburn’, make him one of the most sought-after stars in the film industry. His influence and sense of style makes him a fitting icon for Burberry.

Baifern Pimchanok-Luevisadpaibul for Loewe - Known for her breakthrough role in the Thai drama ‘A Little Thing Called Love’, Baifern is finally getting the fashion recognition she deserves with her appointment as Loewe’s newest brand ambassador.

Baifern Pimchanok-Luevisadpaibul for Loewe - The actress exhibits ageless beauty in her official images for the brand.

Marie Patouillet for Dior - Sports is taking over high fashion. Ahead of the Olympic and Paralympic Games in Paris this year, Dior welcomes French paracyclist Marie Patouillet as the new global ambassador of the brand.

Marie Patouillet for Dior - Marie’s first campaign with Dior celebrates the powerful bond of performance and dreams.

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