Local health and wellness brand IAM Worldwide is set to welcome a new Hallyu star to its growing roster of brand ambassadors.

On its social media pages, the company released a teaser featuring an A-list South Korean celebrity, hinting at the word "HERO" as his trademark.

“Heroes are ordinary people who make themselves extraordinary. Watch out as a new HERO joins the IAM Worldwide family soon. #IAMReady #IAMWorldwide.” they wrote in a post.

Ahead of the grand reveal, IAM Worldwide kept the star’s identity under wraps while teasing fans with a silhouette of his physique and a snippet of his voice.

“I am ready. I AM Worldwide,” the Hallyu star declared in the teaser.

The teaser has sparked excitement among fans and netizens, with many eagerly speculating about the identity of the new ambassador.

“Oh yownnn dami ng oppa! I'm so excited to see who the new hero is! I've been a fan of IAM Worldwide for a while now, and I love how they're always pushing the boundaries of what's possible. This new hero is definitely going to bring some fresh energy to the table!” a netizen expressed.

A fan who seemingly got a hint from the teaser video, commented, “BOSES PLANG KILALA KO NA TO!!! YESSSS!!! THANK YOU IAM Worldwide Corporation!!!🤩🤩🤩.”

"Known for captivating performances and a magnetic presence on and off-screen, the mystery figure seated with his back on camera is said to be perfectly aligned with the brand’s mission to promote a healthy lifestyle with its 'Amazing' product line," the press release from IAM Worldwide stated.

Celebrity PR Agency PUBLICITYASIA first released a teaser image on instagram on March 17 at 12 noon.

“Annyeong, Philippines! A Hallyu A-lister with a killer smile and a passion for good health has recently joined the #IAMWorldwide family," went the caption that accompanied a black and white image.

Aside from its Hallyu ambassadors, IAM Worldwide has also enlisted several renowned local celebrities.