L'Oreal Paris Is Back With a Physical Store in Makati | ABS-CBN
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L'Oreal Paris Is Back With a Physical Store in Makati
L'Oreal Paris Is Back With a Physical Store in Makati
Ryan Claveria
Published Nov 11, 2024 07:49 PM PHT
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Updated Nov 11, 2024 08:49 PM PHT
Our cult favorite L'Oreal Paris products are back in-stores! After getting so used to online shopping, we're back to craving physical shopping experiences, and L'Oreal Paris is one we surely missed! L'Oréal Paris ensures to continue moving forward and innovating, bringing their most wanted products back in physical stores, while still making our all-time fave products available online.
Our cult favorite L'Oreal Paris products are back in-stores! After getting so used to online shopping, we're back to craving physical shopping experiences, and L'Oreal Paris is one we surely missed! L'Oréal Paris ensures to continue moving forward and innovating, bringing their most wanted products back in physical stores, while still making our all-time fave products available online.
On November 9, L'Oréal Paris Philippines officially cut the ribbon for a new flagship store at SM Beauty, Makati, delighting shoppers. At the event, Miss Universe 2015, Pia Wurtzbach-Jauncey showcased her iconic catwalk that was recently applauded at the annual L’Oréal Paris’ Le Défilé at Paris Fashion Week, marking a historic moment as the first Filipina who walked the runway. She also joined the conversation, thanking the brand that opened many opportunities for her, while gracing the occasion her favorite L'Oréal products and statement eye makeup—so chic!
On November 9, L'Oréal Paris Philippines officially cut the ribbon for a new flagship store at SM Beauty, Makati, delighting shoppers. At the event, Miss Universe 2015, Pia Wurtzbach-Jauncey showcased her iconic catwalk that was recently applauded at the annual L’Oréal Paris’ Le Défilé at Paris Fashion Week, marking a historic moment as the first Filipina who walked the runway. She also joined the conversation, thanking the brand that opened many opportunities for her, while gracing the occasion her favorite L'Oréal products and statement eye makeup—so chic!
Pia shared her journey about being the brand ambassador, expressing her gratitude and how it was a dream come true for her, saying, “It was just a dream–and then, I was looking at the installation, looking at everything and listening to how it took three years for us to be back here–where you, the consumers [the fans] of the brand can really touch and feel and experience makeup again.”
Pia shared her journey about being the brand ambassador, expressing her gratitude and how it was a dream come true for her, saying, “It was just a dream–and then, I was looking at the installation, looking at everything and listening to how it took three years for us to be back here–where you, the consumers [the fans] of the brand can really touch and feel and experience makeup again.”
Our Top Picks
First things first—the base–foundation. Either liquid or powder, it was a cult favorite for both millennials and Gen Z because of its phenomenal quality! Before, during the times when looking for a foundation is quite challenging, L'Oréal Paris foundation was a lifesaver! Its mattifying quality suited many Filipinas, especially for workers or students who frequently stay outdoors. It creates a blurring finish when applied on the skin. Plus, the compact powder was and is still a holy grail for many. Paired with the liquid base, it perfectly creates a flawless complexion, even in humid weather.
First things first—the base–foundation. Either liquid or powder, it was a cult favorite for both millennials and Gen Z because of its phenomenal quality! Before, during the times when looking for a foundation is quite challenging, L'Oréal Paris foundation was a lifesaver! Its mattifying quality suited many Filipinas, especially for workers or students who frequently stay outdoors. It creates a blurring finish when applied on the skin. Plus, the compact powder was and is still a holy grail for many. Paired with the liquid base, it perfectly creates a flawless complexion, even in humid weather.
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As we continue the conversation about foundation, we revisit a classic in time for the reopening of the store, and rediscover their improved formulation that comes in a variety of shades. It's just so good the brand dedicated an entire wall to their Infallible Foundations featuring 24H Fresh Wear Foundation, 24H Matte Cover Foundation, along with the Pro-Matte Powder, Fresh Wear Powder.
As we continue the conversation about foundation, we revisit a classic in time for the reopening of the store, and rediscover their improved formulation that comes in a variety of shades. It's just so good the brand dedicated an entire wall to their Infallible Foundations featuring 24H Fresh Wear Foundation, 24H Matte Cover Foundation, along with the Pro-Matte Powder, Fresh Wear Powder.
One signature, unforgettable product from the brand, that also had its own distinct section at the store are the lip products, specifically the L'Oréal Paris Infallible Matte Resistance. Back then—before it was redefined—L'Oréal’s lipsticks were already iconic, whether in bullet packaging or liquid. Their lip-loving products shaped our youth, showing us how a regular lipstick should be worn with a single, smooth glide to achieve that glamorous pout–even without a lip liner. A nostalgic moment for anyone who was obsessed with trying different types of lipstick! Good news is that it's back and better than ever!
One signature, unforgettable product from the brand, that also had its own distinct section at the store are the lip products, specifically the L'Oréal Paris Infallible Matte Resistance. Back then—before it was redefined—L'Oréal’s lipsticks were already iconic, whether in bullet packaging or liquid. Their lip-loving products shaped our youth, showing us how a regular lipstick should be worn with a single, smooth glide to achieve that glamorous pout–even without a lip liner. A nostalgic moment for anyone who was obsessed with trying different types of lipstick! Good news is that it's back and better than ever!
The brand’s latest Voluminous Panorama Waterproof Mascara was also in full display at the store, as it's one of L'Oréal’s staple products. It's recommended by countless beauty influencers all over the world because of its volumizing properties without the worry of “panda eyes” that some mascaras are guilty of. Even Kendall Jenner and her makeup artist, Mary Phillips, have given it their stamp of approval. As seen in some of her 'get ready with me' videos and Instagram photos, Kendall was using it and got a lot of questions about her lashes. And we can see why–if you look closer at her eyes, her lashes have a voluminous, natural appeal without clumping, perfect for everyday or special occasion looks!
The brand’s latest Voluminous Panorama Waterproof Mascara was also in full display at the store, as it's one of L'Oréal’s staple products. It's recommended by countless beauty influencers all over the world because of its volumizing properties without the worry of “panda eyes” that some mascaras are guilty of. Even Kendall Jenner and her makeup artist, Mary Phillips, have given it their stamp of approval. As seen in some of her 'get ready with me' videos and Instagram photos, Kendall was using it and got a lot of questions about her lashes. And we can see why–if you look closer at her eyes, her lashes have a voluminous, natural appeal without clumping, perfect for everyday or special occasion looks!
We’ve heard about all the amazing products, and some of them even have our favorite celebrities' stamp of approval, proving L'Oréal’s commitment to quality at the right price-point. Grab your friends and family and visit L'Oréal Paris’ flagship store at SM Beauty Makati—swatch every shade and try every foundation, and enjoy the experience, because it's more than just makeup, it's confidence, power, and self-expression!
We’ve heard about all the amazing products, and some of them even have our favorite celebrities' stamp of approval, proving L'Oréal’s commitment to quality at the right price-point. Grab your friends and family and visit L'Oréal Paris’ flagship store at SM Beauty Makati—swatch every shade and try every foundation, and enjoy the experience, because it's more than just makeup, it's confidence, power, and self-expression!
For updates, follow @smbeautyph on Instagram and @lorealparisph on TikTok
For updates, follow @smbeautyph on Instagram and @lorealparisph on TikTok
Read More:
beauty
loreal
pia wurtzbach
loreal pia wurtzbach
loreal paris sm beauty
loreal paris sm makati
sm beauty
loreal paris makeup philippines
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