The 12th season of the much-awaited annual event hosted a new era of excitement–merging glamor and speed at the country’s biggest beauty event!

With one of the most anticipated annual events capping off another great year, Rustan’s Beauty Addict: Race Off to Beauty really pulled out all the stops in celebration of their 12th season!

Rustan’s The Beauty Source went full throttle with this year’s Beauty Addict event with a racing-inspired event that gathered top content creators, industry experts, and beauty enthusiasts for an afternoon of fun and discounted retail therapy. This is Rustan’s 12th beauty con and it was filled with exciting activities from beauty, fashion, women empowerment talks, and fun games.

It was a full on experience from start to end! From the moment guests arrived, they were welcomed by a stop-to-take-a-pic-worthy customized Rustan's The Beauty Source race car from Tuason Racing at the entrance of the Courtyard Drive. From there, lots of brands had fun games and freebies. There were also major discounts on everyone’s favorite beauty and fashion brands.

R'bonney Gabriel Nola

The beauty event was graced by R’Bonney Gabriel Nola, Kylie Verzosa, Nicole Andersson, Kerwin King, Patch Magtanong-Cordoves, Jason Delos Reyes, Issa Pressman, Jeline Catt, Danica Ontengco, Nicole Go, Jach Manere, Jelly Eugenio–among many others. They joined the adrenaline pumping celebration where they navigated a course complete with “pit stops”, dressed-up counters of participating Rustan’s Beauty brands offering fun activities, mesmerizing displays, and premium products. As guests made their way along the track, the country’s hottest hip-hop DJs, DJ Miaow and DJ Nix Damn P, spun beats that had people dancing until sundown.

An Afternoon of Adrenaline

The event wasn’t only about great deals and mini games too! It also featured a high-stakes game that covered the whole Rustan’s store.

Three pairs took on the challenge to compete for the top prize with Beauty Addict’s own version of The Amazing Race–”Beauty on the Fast Track Challenge”. Coming out on top were Jeline Catt and Jeanette Ong who won the race and took home the grand prize.

The F1-themed event also had thrill-seeking guests feel the rush of Formula 1 as they took on the “Fast and Fabulous Challenge' in Tuason Racing's racing simulator where participants had a chance to experience being behind the wheel of a racing car for a chance to win special beauty prizes.

Beauty and Style Talks

And of course, a Rustan’s event would not be complete without beauty and fashion talks on the main stage with industry experts and prominent personalities. Jeanette Ipapo-Tuason, founder and CEO of Tuason Racing, kicked off the talks by sharing insights on self-empowerment and maintaining grace under pressure. Then followed by “Formula 1 Fashion”, a styling masterclass from styling duo Roshni Mirpuri and Siya Daryani from The Closet Culture on how to style activewear as daily wear, featuring brands from Lacoste, Tommy Hilfiger, Calvin Klein, Champion, Ray-ban, Gucci Eyewear, Saint Laurent Eyewear, and Tom Ford Eyewear.

Dr. Rodnie Valerio of Belo Medical Group segued the audience to beauty talks with “Speedway Shine”, a skincare talk that tackled topics like “The Science Behind Skin Aging” and “Proactive Steps to Slow Down Skin Aging”. Lastly, local celebrity make-up artists, RB Chanco and Justin Soriano with muse, Tamara Pineda, led the makeup masterclass “Grand Prix Glam” co-presented by Laura Mercier.

The Race is Still On: Beauty Addict Promos to Watch Out For

Don’t worry if you missed out on the fun! More treats are waiting for you as a Beauty Addict member until November! Here are some major, can’t-be-missed promos and raffles:

• Beauty Addict members can take advantage of a x5 points multiplier on all beauty purchases at Rustan’s The Beauty Source until September 30.
• Ongoing until October 31, Beauty Addict members making a minimum purchase of Php 30,000 at Rustan’s The Beauty Source will receive a JBL Go 4 Ultra-Portable Bluetooth Speaker. Available in 3 colorways: Black, Blue, and Red.
• Until November 30, Beauty Addict members can earn one e-raffle entry for every Php 5,000 spent at Rustan’s The Beauty Source for a chance to win fantastic raffle prizes. The grand prize is a 4-days, 3-nights stay for two in the Executive Suite of The Ritz-Carlton, Dubai International Financial Center–inclusive of roundtrip Business Class tickets, courtesy of Philippine Airlines. In addition, the grand prize winner will also get the chance to rent a Ferrari 488 Spyder for a day OR enjoy the Caravanserai Desert Safari for two. The second prize is a Php 100,000 shopping spree at Rustan’s The Beauty Source, and the third prize is a pair of His and Hers Apple Watch Series 9 with Sport Band.

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The Rustan's Beauty Addict event is made possible with Philippine Airlines, Adventure International Tours, Inc., Philippine Wine Merchants, and Tuason Racing; in partnership with Laura Mercier, Belo Medical Group, Dashing Diva, Emphasis Salon, Luxelle, and New Lounge.

Participating beauty brands include Clinique, Estée Lauder, Jo Malone London, MAC Cosmetics, Mario Badescu, NARS, OPI, Sally Hansen and Tom Ford Beauty. Fashion and Accessories brands Calvin Klein, Lacoste, Max&Co., Polo Ralph Lauren, Tommy Hilfiger, Champion, Rayban, Saint Laurent Eyewear, Gucci Eyewear, Tom Ford Eyewear, and Girls Crew are also participating. Plus additional support from other brands including Club Med, Ultra Boxx, and Ultra Lagree too.

Follow @RustansTheBeautySource on Facebook, Instagram, and TikTok for all their latest announcements. You may also visit the official website at https://rustans-thebeautysource.com/ or join the RTBS Viber Community bit.ly/RTBSonViber to get live updates.

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