I remember it vividly—I’d flip through an Avon brochure sent to our home as a young tween girl, and I’d ask my mom to order my first lip gloss, face powder, and even a baby bra. I’d gladly wait for the orders to arrive, and when they did, oh boy did I get to use them. Quality, after all, is second nature to Avon products. This would go on for years, with my kikay needs changing and evolving. I’d always love the experience of flipping through an Avon catalog and discovering new things I could shop from the comforts of home. It was always a bonus that Avon products didn’t hurt my mom’s or my wallet one bit!

Avon goods

Fast forward to 2024, and I still use Avon. In my dresser, you’ll find the brand’s latest Imari Naturelle EDT perfume, the Avon Care Body Milk Hydrating Hand and Body Lotion (I’m obsessed!), and the Avon Hydramatic Lipstick in Hydra Plum! The thing is—as time passed, Avon, being the iconic brand that it is, has also evolved with the times. If you don’t have an Avon representative, you can shop Avon online, and now, the hottest news is that you can now shop Avon Beauty products at retail giant Watsons! You read that right. They’re now found in almost 500 branches nationwide, right in the heart of where you shop, so you can reach for your favorites anytime you want!

Kyline Alcantara at the Avon at Watsons MOA launch

Talk about being everywhere! Keeping in mind the evolving beauty and personal care needs of Filipinos, Avon has made sure to transform along with its customers, to ensure that their award-winning, world-class products are available at every touch point.

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I experienced this firsthand as I attended the launch of Avon Beauty at one of the hottest shopping malls these days—SM Mall of Asia! With their continuous renovations and the addition of exciting stores, Watsons in MOA is the perfect place to see and experience Avon Beauty right now. From being used to just seeing the pages of their catalog, and now to exploring physical space, I was able to touch, see, smell, swatch, and swipe on the products, with the help of expert Avon beauty consultants, helping me make even more informed decisions about my shopping needs.

Simply Pretty by Avon

Heart Evangelista at the Avon at Watsons SM Makati launch

The Avon Beauty space in Watsons is chic and customer-friendly—their display counters offer a variety of products, from 11 fragrances, 17 makeup products in multiple shades, 10 skincare favorites, and 19 body and personal care products.

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In a day and age where shopping for beauty can get quite overwhelming and confusing, it’s always a good idea to go with a brand that’s backed by legacy. Avon has been innovating products for decades and continues to offer value for money with the very best in science, ingredients, trends, and colors. You can discover a new look, or stock up on old favorites as you experience it for yourself.

Whether you choose to shop and stay loyal to your Avon rep, stay at home to shop online, or if you’re the try-it-in-person type, Avon’s got it all covered for you.

For more updates, follow Avon on Instagram at @avonph and Watsons at @watsonsph.