One of the leading e-commerce platforms in the Philippines welcomes the mid-year with the announcement of its latest brand ambassador, Alden Richards.

The Filipino actor, recording artist, entrepreneur, and online gaming streamer stars in the latest TVC for Lazada's 6.6 Mid-year Sale, where shoppers can enjoy 6x more free shipping vouchers and up to 90% off for purchases made from June 6-8, 2021.

''I am very grateful to be a part of the Lazada family. I have had the opportunity to work with them for their Birthday Super Sale last March, and I loved how everyone was just so excited and engaged,'' says Richards. ''I am definitely looking forward to this year's 6.6.''

''We are halfway through the year and as we kick-off our 6.6 Mid-Year Sale with Alden, Lazada wants to turn this shopping festival into an opportunity to re-ignite hope and inspiration. We hope that our customers will continue to celebrate making it this far and finding ways to thrive during a very challenging time,'' shares Neil Trinidad, Chief Marketing Officer of Lazada Philippines.

Are you the next Lazada Millionaire? For this year's 6.6 Mid-Year Sale, shoppers in the Philippines can join, play, and stand to win P10M worth of vouchers and prizes on Lazada's 6.6 Game-Game Super Show. 6.6 sa premyo at 6.6 sa saya this June 5, 10:15 pm on LazLive on the Lazada app. It will be hosted by Lazada brand ambassadors Alden Richards, Mimiyuuuh, and SB19.
[6.6. in prizes and 6.6 in happiness this June 5, 10:15 pm on LazLive on the Lazada app.]

Do not miss out on Lazada's 6.6 deals. Shoppers can Add to Cart and Check Out these offers with 6x more free shipping vouchers and up to 90% off:

Electronics:
● POCO M3 NFC Smartphone at P5,490 from P6,990
● Philips Air Fryer at 45% off
● Sabbat G12 Elite Gaming Series TWS True Wireless Earphones: Up to 20% off
● Nintendo Switch Console V2 at 47% off + free shipping
● Lenovo Chromebook C330 at 31% off
● TP-Link Tapo Tilt 360° 1080p Night Vision Home Security Wi-Fi Camera at P1,079 from P1,190 + free shipping and vouchers up to P200 off
● OPPO A54 6+128GB Cellphone
● TOPK AM68 Magnetic Micro Cable
● Midea Portable Air-Conditioner
● ASUS TUF Gaming 27" HDR Monitor
● Rapoo S1005 Powerbank

Fashion:
● DNEMNLPH: Up to 30% off, Buy 2 Get 3, Buy 3 Get 4% off voucher
● Get Celeste: Up to 59% off + free shipping min spend P500 + Buy 2 Get 3% off, Buy 3 Get 4% off + P50 voucher min P750 spend
● Herschel: Up to 60% off + free shipping & vouchers
● Sunnies Studios: Up to 50% off + free shipping & vouchers
● Lotus Activewear: Up to 67% off + free shipping
● Fitflop Women's Lottie Rainbow Slides
● Cole Haan ZERØGRAND Wingtip Oxford with Stitchlite™ Shoes for Men
● Adidas ORIGINALS SAMBAROSE Shoes Women White Sneaker
● Shigetsu KIMITSU RadPro Glasses in Acetate Frame with Anti-Radiation for Men
● PARFOIS Tote Bag with Removable Outer Pocket

Home & Living, Sports & Outdoors, Toys & Games:
● Casio Slim Keyboard
● Okebukur Non-Stick Pot Wok
● Chef's Classics: Up to 50% off + buy 3, get up to P500 off + free shipping
● Caltex: Up to 18% off + collectible vouchers + storewide free shipping
● Lego: Up to 40% off with pre-sale exclusives, vouchers, free shipping, and free gits
● Decathlon: Up to 60% off + collectible vouchers + free shipping
● HERCO: Up to 68% off + collectible vouchers + free shipping
● Wooden Desk Organizer
● Succulent Pots with 3 Tier Bamboo Saucers Stand Holder

Personal Care, Health & Beauty, Mother & Baby, Groceries:
● OLAY White Radiance Niacinamide + Vitamin C Super Serum
● Palmolive Naturals Dry Shampoo Fresh and Fragrant
● Dove Deeply Nourishing Body Wash Bundle
● Puritan's Pride Health Supplements Immunity Pack
● Promil: Up to 40% off
● MAC: Up to 50% off
● Equal: Up to 50% off
● P&G: Up to 50% off with exclusive vouchers
● Tiny Buds: Up to 50% off

Special Rewards:
● New Buyer Referral: Get P200 for every successful new buyer referral
● Voucher Jackpot: Win up to P6,666 voucher with P1
● Lucky Egg: Win up to P6,000 off vouchers

Terms and conditions apply.

Check out Lazada's latest #LazadaMidYearSale TVC featuring Alden Richards:

Visit its website or follow Lazada Philippines on Facebook, Instagram, and Twitter to know more.